000 00658nam a22002177a 4500
003 MX-MxUI
005 20140513180420.0
008 110912s1999 mau|||||r|||| 001 0 eng d
020 _a0321001990
040 _cMX-MxUI
041 0 _aeng
050 _aHF 5415.3
100 1 _aKardes, Frank R.
_91299
245 1 0 _aConsumer behavior and managerial decision making /
_cFrank R. Kardes
260 _aReading, Mass. :
_bAddison-Wesley,
_c1999
300 _axvi, 505 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index
650 4 _aConsumidor
_xConducta
_91300
650 4 _aToma de decisiones
_91301
942 _2ddc
_cLIBRO
999 _c21314
_d21314