International marketing (Registro nro. 5365)

Detalles MARC
000 -LEADER
fixed length control field	00458nam a2200157 a 4500
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 1009.5
Item number	C38 1987
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0256036403
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Cateora, Philip R.
245 ## - TITLE STATEMENT
Title	International marketing
Statement of responsibility, etc	/ Philip R. Cateora
250 ## - EDITION STATEMENT
Edition statement	6th. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Homewood, Ill.
Name of publisher, distributor, etc	: Irwin
Date of publication, distribution, etc	, 1987
300 ## - PHYSICAL DESCRIPTION
Extent	xxviii, 840 p.
Other physical details	: il.
Dimensions	; 26 cm
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title	The irwin series in marketing
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note	Incluye índice
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Mercadotecnia internacional

Existencias
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
				Acervo general	Biblioteca Loyola (Tijuana)	Biblioteca Loyola (Tijuana)	Sala principal	21/02/2011		HF 1009.5C38 1987	022386	08/04/2011	ej.1	08/04/2011	Libro